Content Marketing Strategy: How to Engage Influencers in Your Industry

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Content Marketing Strategy: How to Engage Influencers in Your Industry Content Marketing Strategy: How to Engage Influencers in Your Industry

As of February 2013, the Content Marketing Institute site was seeing an average of 130,000 unique visitors per month, almost 300,000 page views, and over 40,000 email newsletter subscribers (both daily and weekly). In each category, this is pretty much double our performance from 2012, and almost all of our revenue at CMI, in one […]

6 Social Media Calendars, Tools, & Templates to Plan Your Content

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6 Social Media Calendars, Tools, & Templates to Plan Your Content social-media-content-calendar-tools-1

What do cross-country road trips, wedding speeches, and social media marketing have in common? You could improvise all three, but it’s better to have a plan for what direction you’re heading — especially when developing your social media content strategy. By now, most marketers recognize that social media plays an integral role in an effective inbound marketing […]

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